INTERVIEWS Β· CEO MESSAGES Β· CUSTOMER STORIES Β· RECRUITMENT

Corporate Video Production
in Tokyo & Japan

Interviews, customer stories and company films for international and Japanese companies, made by a bilingual team in English and Japanese.

Most corporate films start with an interview.

Alphabet Productions is a bilingual corporate video production company in Tokyo, working across Japan. We have a great understanding of what creates great brand messaging and story, and how this fits into the corporate world. We have a great deal of experience working with CEOs and company leaders, as well as people from all levels of the company, helping to shape a company or brand's message and voice. We have experience across all sectors and have a great general knowledge. That puts us in a great position when we go in to interview and chat with the people that matter about how their company works, flourishes, and grows.

We shoot CEO interviews, customer stories, recruitment films, internal communications and corporate documentaries for international and Japanese companies, in English, in Japanese, or both.

Our clients include Meta, Microsoft, KPMG, NTT Data, Asana, ServiceNow, Rakuten Symphony, Visa, Hilton Hotels, Infiniti, Databricks and Retail AI. Some come to us directly. Others come through an agency or production company overseas that needs a team it can rely on in Japan. In both cases we help shape the story, film it with care, and deliver on time.

COMPANIES WE HAVE FILMED WITH

Meta Β· Microsoft Β· KPMG Β· NTT Data Β· Asana Β· Rakuten Symphony Β· Visa Β· Hilton Hotels Β· Infiniti Β· Databricks Β· Retail AI Β· Bvlgari Β· Dormeuil Β· Medibank

Selected corporate videos and interviews

INFINITI The Voices of QX60, Yokohama

Brand interview film Β· Yokohama. The Japan chapter of INFINITI's "The Voices of QX60" β€” a designer interview in Yokohama that set the look for the whole series.

Asana Γ— Fujitsu β€” Bilingual Customer Story Film

Customer story film Β· Tokyo. A bilingual customer story film for Asana and Fujitsu β€” managed from the first interview call in Japanese to the English dub.

Meta Community Voices Short Documentary, Japan

Short documentary Β· Tokyo and Hiroshima. A short documentary for Meta's Community Voices channel about VR therapist Kenta Toshima, filmed in Tokyo and near Hiroshima.

NTT DATA Luweave β€” Brand Launch Animation Film, Tokyo

Brand animation Β· Tokyo. A brand animation for the giant screens at Tokyo Station and an animated company history β€” for NTT DATA Luweave, with RISKYBRAND.

KPMG Sustainability Documentary β€” Japan Leg, Tokyo

Corporate documentary Β· Tokyo. The Japan leg of KPMG's documentary on sustainability β€” CEO interviews around a live conference, walk-and-talks and Tokyo B-roll.

Rakuten Symphony β€” Corporate Communications Videos, Tokyo

Corporate video series Β· Tokyo. Product, brand and CEO communication videos for Rakuten Symphony, filmed at its Tokyo offices on a custom-printed set.

Databricks Japan Corporate Portrait Photography, Tokyo

Corporate photography Β· Tokyo. Workplace portraits for Databricks Japan β€” a global brand look, localised for Tokyo β€” for the website and recruitment marketing.

Hilton Tokyo Bay β€” Recruitment Film with Real Employees

Recruitment film Β· Tokyo Bay. An employer-branding film for Hilton in Japan β€” six real employees at Hilton Tokyo Bay, telling their own stories.

Dormeuil β€” Luxury Brand Values Film with Dominic Dormeuil

Brand values film Β· Japan. A brand values film with Dominic Dormeuil, fifth-generation chairman of the French luxury cloth house, filmed in Japan.

Medibank Workplace Culture Film

Workplace culture film. A workplace culture film for Medibank in Australia, with employees speaking up against racism at work.

Retail AI Brand Film, Japan

Bilingual brand film Β· Japan. A bilingual brand film introducing Retail AI's checkout-skipping shopping technology to the world β€” shot overnight in a working supermarket.

NNR Corporate Brand Film, Japan

Corporate brand film Β· Japan. We won a three-way pitch with the idea of "a global logistics company with Japanese DNA" β€” then wrote, cast and produced the film in five languages.

Komatsu HM460 β€” Industrial Photography, Oita

Industrial photography Β· Oita. Industrial photography of Komatsu's HM460 articulated dump truck at its test site in Oita Prefecture.

ServiceNow Japan β€” Production Support and Crew in Tokyo

Production support Β· Tokyo. Full production support for ServiceNow's in-house team in Tokyo β€” crew, fixing, locations, permits, transport and a bilingual edit.

Baccarat Residences Saadiyat Interview Film, Tokyo

Interview film Β· Tokyo. An interview film with architect Sou Fujimoto at his Tokyo studio, for Aldar's Baccarat Residences Saadiyat in Abu Dhabi.

WHAT WE MAKE

Corporate video services in Japan

INFINITI designer interview filmed in Yokohama, corporate interview production in Japan

Corporate interviews in Tokyo and across Japan

The interview is the heart of most corporate video, and it is the request we hear most. A bilingual producer prepares the questions with you and conducts the interview in English or Japanese, so the person on camera can relax and speak naturally. We light and frame each interview with care, usually on two cameras, in your office, on location or in a studio. Then we film documentary-style B-roll around it, so the edit shows the work as well as the person talking about it.

An interview does not have to be a person in a chair. For Bvlgari and Vogue Japan we filmed a multi-camera interview with the singer and actor Tomohisa Yamashita and cut it as a split screen, showing several views of him at once.

Fujitsu headquarters in Tokyo, from the Asana and Fujitsu bilingual customer story film

Customer stories, testimonial videos and case studies

A customer success video works when the customer says plainly what changed. For the Microsoft shoot, with Seattle agency Wild Gravity, we filmed customer story interviews at Hokkoku Bank’s head office in Kanazawa and at Microsoft Japan in Tokyo. For Asana we produced a bilingual customer story with Fujitsu in Tokyo, working between Asana’s marketing team in the United States and Fujitsu’s team in Japan. We handle the introductions, prepare the interview in Japanese, film it and edit it.

Executive interview filmed in Tokyo for KPMG, CEO interview video production in Japan

CEO and executive interviews

A CEO interview should sound like the person, not the press release. We prepare the questions with your communications team, light and shoot the interview to a cinematic standard, and run it in English or Japanese. For NTT Data we filmed the CEO message series that announced the new NTT Data Group structure. For Rakuten Symphony we filmed a CEO communication alongside product introduction and brand messaging videos.

Dominic Dormeuil interviewed for the Dormeuil brand values film, Japan

Brand and company films

A brand video introduces who you are and what you stand for. We produced the Infiniti QX60 β€œBuilt by Her” brand film, built around an interview with the car’s interior designer. For Dormeuil we filmed an interview with Dominic Dormeuil on the sustainable values behind the family company. For Retail AI we scripted and produced a film in English and Japanese versions to explain its technology to the world. For NTT Data we scripted and animated a brand film on the company’s history. More on our Film & Video page.

VR headset in the Meta Community Voices short documentary filmed in Japan

Corporate documentaries

Some stories need more room than an interview. For KPMG we filmed the Japan chapter of its sustainability documentary, interviewing global CEOs at a business sustainability conference in Tokyo. For Meta we made a short brand documentary for its Community Voices channel, and for Visa a short documentary on contactless travel in Japan. We also filmed the Japan chapter of The Purpose of Capitalism, a documentary built on interviews with some of the country’s leading CEOs and economists. For longer documentary work, see our documentary production in Japan page.

Medibank employee speaking on camera in an internal communications and culture film

Internal communications and company culture

Leadership messages, change announcements, company values and culture films for your own staff. For Medibank we made a corporate messaging video on inclusion and speaking up at work, with its own employees on camera. We also make training and onboarding videos, investor relations films, and video coverage of company events and conferences. We are used to brand guidelines, legal review and several rounds of approval, in two languages and across time zones.

Hilton Tokyo Bay employee in the recruitment and employer branding film, Japan

Recruitment and employer branding videos

Hiring is one of the hardest problems a company faces in Japan, and a recruitment video has to show the culture honestly. We made Hilton Hotels’ employer branding film to attract Japanese staff to an international hospitality company. For Databricks Japan we photographed its people at work for the company’s website and recruitment marketing.

Databricks Japan employee at work, corporate photography and executive portraits in Tokyo

STILLS

Corporate photography and executive portraits in Tokyo

Portraits, workplace photography and stills, shot on their own or alongside a film so the two match. For campaign and advertising work, see our commercial photography in Tokyo and Japan.

Recent work includes workplace portraits for Databricks Japan in Tokyo and industrial photography of Komatsu’s HM460 dump truck at its test site in Oita.

SECTORS

Experience across sectors

Every company we work with teaches us something, and we bring it to the next one.

  • Technology and software: Meta, Microsoft, Asana, Databricks, Retail AI

  • Telecommunications and IT services: NTT Data, Rakuten Symphony

  • Financial and professional services: KPMG, Visa

  • Insurance and health: Medibank, Coopervision

  • Automotive and manufacturing: Infiniti, Toyota

  • Hospitality: Hilton Hotels, Hyatt Hotels

  • Luxury and fashion: Bvlgari, Dormeuil

Years of this work have shown us how different sectors talk, what their approval and compliance processes need, and what makes staff and customers believe a message. We bring that as advice as well as production: we write scripts, reshape narratives, and advise on company branding and communications. We know how to present a company’s message, and how to help form it in the first place. Made well, a corporate film helps build the culture it describes.

International and Japanese companies, in English and Japanese

We work with international companies communicating in Japan, and with Japanese companies speaking to the world. Our producers are native English speakers and bilingual in Japanese. We conduct interviews and write scripts in both languages. We also deliver subtitles, voiceover and dubbing in other languages, most often Chinese, Spanish, French and German.

Language is half of it. The other half is culture: how japanese companies expect to be dealt with, what would overseas companies coming into Japan expect from communication and the shoot. We have spent years between the two and know how to get the best result for each.

Directors, DOPs and filmmakers who lead the work

Your film is led by a director and a DOP (director of photography) who also make brand films, commercials and documentaries. A boardroom interview gets the same attention to light and framing as a commercial. We can supply the director, DOP and full crew, or work under your own director. Our founder, Andrew Goldie, is a director and DOP with around 25 years of experience; you can see his work at andrewgoldie.com.

WHAT CLIENTS SAY

β€œAlphabet Productions is our go-to resource in Japan. They make the process seamless and enjoyable. The quality is absolute top tier and the best value we’ve found with any outside production partner, worldwide.”

Jonathan Harris, Co-Founder and ECD, Wild Gravity (Seattle)

On customer story films for Microsoft

β€œHis team is amazing, being able to work in multiple languages, in parallel while shooting or recording and delivering always on time.”

Ana Srepel, Senior Director of Content, KnowBe4

See more client testimonials

FOR AGENCIES AND PRODUCTION COMPANIES

A production partner in Japan for agencies and production companies

If you are an agency or production company with a corporate client to film in Japan, we can be your team here. We produce, crew, find locations, arrange permits and translate, and we set up a live feed so you and your client can watch and direct from home. If you are bringing your own director and need crew and logistics only, see production support in Japan.

Komatsu HM460 dump truck at its test site in Oita, corporate film and photography production in Japan

Contact us now β€”info@alphabetproductions.co.jp‍ ‍+819067444286

QUESTIONS

Corporate video in Japan: frequently asked questions

Can’t see your question? Email info@alphabetproductions.co.jp and we will reply in English or Japanese.