Baccarat Residences Saadiyat brand video

Alphabet was requested to create a brand video for Baccarat Residences Saadiyat for Aldar one of the largest property development groups in the world.

World-renowned Japanese Architect Sou Fujimoto created the stunning designs for this development and Aldar and the aim was to shoot an interview with him at his offices in Tokyo, to create a branding video for marketing purposes, for marketing the development.

Working with a nimble crew of Director/DOP, first AC, gaffer, lighting assistant, and sound operator, we lit and shot the interview and a series of B-roll shots to create the final videos, which incorporated CGI assets from the client.

Working with such talented and well-renowned people, we have to be very conscious of their time and produce a quick and efficient shoot whilst capturing the highest quality footage for the client. Everything starts in pre-production with good communication, setting expectations, and scheduling the shoot to suit everyone's needs.