Manchester City FC meets Tokyo brand film.
When Manchester City Football Club was coming to Tokyo for some exhibition matches, they contacted us (Alphabet Productions) to produce some branded content films for their partnership with Etihad Airlines. We worked with Manchester City's in-house marketing team, as well as with Etihad Airlines' marketing team, to plan and produce a series of videos showcasing Tokyo as the premier travel location in Asia.
We had an extremely tight schedule due to the player's schedules so we planned a shoot that would quickly and efficiently move us around four well-known Tokyo locations where the players could enjoy the local culture and cuisine. Working with Phil Foden, Jack Grelish, and Nathan Aké we managed to visit a sushi restaurant, Tsukiji markets, a temple, the Ginza shopping district, and the well-known Hamarikyu Gardens within a short and perfectly executed shoot. To bring a cinematic and luxury look to this branded video campaign, we shot on 2 x DJI Ronin 4Ds.
